
Chaco
Soft Goods
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+ SURFACE DESIGN
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+ ADOBE C/CLOUD
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+ GRAPHIC ART
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+ PROCREATE
| + SURFACE DESIGN | + ADOBE C/CLOUD | + GRAPHIC ART | + PROCREATE
CLIENT
Someoddpilot
X Chaco
The born on the river adventure-ready footwear brand, was looking to develop a line of graphic/soft goods tactically focused on outdoor adjacent communities and specialty retail. Each design highlights one of the many taglines, footwear products, and emotional sentiments associated with the Chaco brand.
The illustration style I emulated, models after the work of Geoff Holstad—a big inspiration of the client’s, and for many of the graphics featured across the work. What felt like a shining moment for me during my time at Someoddpilot, lives on immortally through the form of stickers, totes, tees, and posters.